Challenge
Following the launch of a new image, Nova School of Business & Economics (NOVA SBS) challenged us to re-think and develop a new website, capable of highlighting the various services the university provides its students.
Strategy
Regarding the complexity of NOVA SBE, we created a website divided in four main areas, each with its own target: undergraduates, master, faculty & research and “Nova in the world”.
Whenever other area with specific goals needs to be featured, we create micro-sites, integrated in NOVA SBE work-flow (as it happened with CEMS MIM).
Outcome
The new websites reflect the richness of NOVA environment, on and off campus. All this different “windows” are managed through one backoffice that feeds the highlighted areas and allows the administrators to create and manage every piece of content enabled to the end user. The Content Management System reflects the dynamics of the university – with few clicks the seminars are advertised, news are published, papers are released, etc.
NOVA SCHOOL OF BUSINESS AND ECONOMICS
NOVA SBE - EXECUTIVE EDUCATION
NOVA SBE - CEMS ANNUAL EVENT
www.novasbe.unl.pt/cemsannualevents
NOVA FINANCE CEBTER
www.novasbe.unl.pt/novafinancecenter
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CMS - Content Management System
